APPC International Market Research
Organisation Expertise Financials

Chair/Chief Executive Officer:
Dr Kenneth D. Strang
Dr Yolande Goodwin
APPC International Market Research (APPC IM) provides international and multicultural market research for new product/service development (NPD). We help you with all aspects of NPD including: Project management, customer focus groups, perceptional survey design/factor analysis, engineer/design ideation, Quality Function Deployment design/analysis (all four phases especially HOQ), and all research methods/statistical techniques. APPC IM is a not-for-profit Christian-values organization (service is free on a cost recovery basis).